|
|
| Artist: Leopoldo
Metlicovitz Italian (1868-1944) | Item:
R. 23 | Title: E & A Mele &
Ci | Description: Condition
A.
Original lithograph from the "Ricordi
Portfolio"
Printed in Italy 1914. View
entire collection (70)
Presented in 16 in x 20 in acid free, archival
museum mat, with framing labels. Ready to frame. Shipped boxed flat via Fedex.
Certificate of Authenticity.
See our Terms
of Sale |
| Sheet Size: | 10 in x 14 in |
| | 25.5 cm x 35.5 cm | |
| Price: $575.00 USD Now
$475 |
|
Several full size versions of Mele (department store) posters have
sold in the $7000 to $20,000 price range during the 1990's. Most images
are not seen in any other version today other than the Ricordi Portfolio,
which itself has become very rare.
Not only did Mele, billed "the great Italian store of Naples" attract
the country's finest posterists, but they have gone out of their way
to provide their client with their very best designs. The elegant
people who inhabit all Mele posters, with their seductive looks, well
matched, delicately coloured outfits, and an overall poise normally
associated with the upper class, became the role models of a new bourgeois
awareness.
In the study of the artist in Milan. 1904
"One of Italy's most prolific posterists, Metlicovitz
was born in Trieste, and appears to have become a painter and a portraitist
without the benefit of any formal training in art. In 1891, he came
to Milan to join Ricordi as a lithographic trainee, and proved to
be such a quick study that he went on to become technical director
within a year. He was a very versatile artist…" (Rennert)
This is a selection from the very rare commemorative portfolio published
by the renowned Italian printer Ricordi
in 1914. The portfolio consisted of 70 lithographic plates (smaller
versions) of Ricordi's greatest posters printed between 1895 and 1914.
Many of the images in the series are so rare that they can be found
today in no other format. In the 1870s, Ricordi opened an in-house
lithography shop to promote its operas and sheet music business. Ricordi
quickly became the leading lithographer in Italy and by 1895 was creating
posters for other clients such as Campari, the Milan newspaper Corriere
della Sera, and the Mele Department store of Naples. Under the tutelage
of Adolfo Hohenstein, a brilliant
stable of artists emerged at Ricordi. Artists including Cappiello,
Caldanzano, Cavaleri, Dudovich, Laskoff, Metlicovitz and Mataloni
brought Art Nouveau, known as Stile Liberty in Italy, to a world class
level. Much like the famous Maitre
de L'Affiche series created by Cheret
in Paris, this portfolio celebrated the rise of the poster - which
in Italy was almost single-handedly accomplished by Ricordi.
(www.internationalposter.com)
|
|
Gallery |
News |
History |
About Us |
Contact |
Links 
Search
»
